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"The Bottomline on ROI" - Upcoming Webcast With Patti Phillips (ROI Institute)

March 15, 2012 16:55 by jllorens

March 21, 2012 • 2:00 p.m. ET

Presenter: Patti Phillips, President & CEO of the ROI Institute

Business fundamentals teach us that ROI is the ultimate measure of profitability. This simple metric compares the benefits of an investment to the investment itself. ROI has a long history of use in a variety of fields, including learning and development. Join us for this one-hour webinar as Patti Phillips describes ROI in terms of what it is and how it is applied to programs in global organizations. Referencing examples from her  most recent books, Measuring ROI in Learning and Development (ASTD, 2012) and Measuring the Success of Coaching (ASTD, 2012) Patti will describe the application of the ROI Methodology to programs such as coaching, Six Sigma Training, consultative selling, and others.

Upon completion of this webinar, you will be able to:

  •     Define ROI in terms stakeholders understand
  •     Determine how the ROI Methodology can be applied to a variety of programs
  •     Determine which programs are suitable for evaluation up to ROI


REGISTER NOW


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Categories: Evaluation and ROI | Learning & Development

Patti Phillips Author Chat May 16 at 2010 ASTD International Conference and Exposition

March 24, 2010 12:32 by Victoria Devaux

ASTD proudly presents Dr. Patti Phillips! Join her in the ASTD bookstore in Chicago on Sunday, May 16 from 8-9:15 am to hear her fabulous author chat, "Wake Up to Results: The Practical Applications of Measurement and Evaluation." Listen as she discusses her forthcoming book, ASTD Handbook for Measuring and Evaluating Training. Patti has published and co-published several books with ASTD Press, including popular Measuring for Success. Browse her collection of books at the conference. Haven't registered for this year's International Conference and Exposition yet? Do it now! Stay updated on more ICE news and events on the ICE Twitter page


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Categories: Books

Categories: Books
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Hear Don Kirkpatrick talk about the 50th anniversary of the four levels!

December 23, 2009 11:49 by Tora Estep

One of the big projects that I have been working on lately is the ASTD Handbook of Measuring and Evaluating Training, edited by Patti Phillips and forthcoming in 2010. A sub-project of the book is a series of interviews conducted by Rebecca Ray, an award-winning chief learning officer, with some of the legends of the field of training evaluation. These include Robert Brinkerhoff, Jac Fitz-enz, Donald Kirkpatrick, Jack Phillips, Dana Gaines Robinson, and William Rothwell. This morning we completed recording all the interviews, and they will be made available at the ASTD Handbook of Measuring and Evaluating Training webpage early in the new year. (The website will be continually updated with new content, so check back often!)

But, as an early Christmas present, we've got the interview with Donald Kirkpatrick up there now, talking about the 50th anniversary of his four levels of evaluation and many other topics. To listen, click here.


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Categories: Books

Categories: Books
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Don Kirkpatrick Live

December 21, 2009 14:45 by jllorens

As part of the ASTD Handbook of Measuring and Evaluating Training, we have asked Rebecca Ray, senior vice president of global talent management and development at MasterCard, to interview some of the founding voices of the measuring and evaluating field. The first of these interviews, which also celebrates the 50th anniversary of his seminal articles on the four levels of evaluation in T+D, is with Donald Kirkpatrick.

Read more and listen to the interview.


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Categories: T+D

Categories: T+D
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