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The Value of Evaluation: Usage and value of Kirkpatrick/Phillips model

October 29, 2009 13:34 by ASTD Research

Is your organization getting its value for money from its training evaluation? According to ASTD’s Value of Evaluation report only about one-quarter of respondents agreed that their organization got solid “bang for the buck” from its training evaluation efforts. With the tough economic demands, business leaders have to scrutinize costs even more, to find greater efficiencies. This highlights the need for the true value of evaluating learning to be realized and for current practices to adapt to increased efficiency and effectiveness demands.

Ninety-two percent of respondents to ASTD’s Value of Evaluation report indicated that they measure at least Level 1 (reactions of participants) of the model. More...

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Categories: Research

Categories: Research
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